Profile

• Organization (please type in your organization if it is not found in the list)

  Northwestern University

  
  
• Gender

  Female

  
  
• Interests

  1. career
  2. job
  3. resume

  
  
• Address

  address1:	237 Tibbs Avenue
  city:	Gallatin Gateway
  postal:	59730
  region:	MT
  country:	US

  
  
• Reason for Registration

  (not set)

  
  
• Biography

  Houston, and Texas as a whole, have been hard hit in the U.S., with more than 75,000 jobs lost to date. But the economic impact of the recent oil rut is globally much greater. According to media reports by Bloomberg News and others, more than 100,000 direct industry jobs have disappeared as a result, and this is not accounting for the impact on ancillary service businesses whose toll is still being counted.
  
  Sudden, significant shifts in industry and market dynamics, particularly those that spell instability and job loss, put stress not only on global economies, but also are acutely felt by local communities, workers and their families, like my Uber driver. Their stories are well chronicled. But what about employees lucky enough to remain on the job?
  
  Communicating to Keep Employees Engaged and to Avoid Incidents
  
  When companies retreat into periods of uncertainty and cost-cutting, dwindling resources and shrinking headcounts can rattle the psyches of employees. Corporate communications professionals and the C-suite need to be thinking about how to keep their workforces – whether down the hall, on the shop floor, or working at sea – informed and engaged.
  
  Here are some basic things from the customer service resumes service communications can do to help:
  
  • Remind workers about safety processes and protocols. Recognize and reinforce good safety performance through a steady drumbeat of frontline manager communications and environmental infographics.
  • Be transparent and honest. Employees want facts that can help them make better decisions, even if they’re getting bad news. Empower employees through consistent communications with a true awareness of the current business situation and engage them as part of the solution.
  • Position leaders to be visible and vocal. An economic crisis requires tireless, persuasive, optimistic, factual communications on the part of leaders. Leaders can lower the anxiety level by providing frequent business updates and being candid about challenges and opportunities ahead.
  • Keep workers focused on core tasks. Steer employees back to core tasks by emphasizing, clearly and frequently, immediate business strategies, goals and needs, and reinforcing how their efforts and commitment will better position the company for the upturn.
  • Recognize good performance. It’s been shown that managers recognizing employee performance can increase engagement by almost 60 percent. Even when formal bonus programs are impossible, a nice job during a shift change meeting, or recognizing a crew with an exemplary safety record in an employee newsletters goes a long way.
  
  If your company has been impacted by business challenges and uncertainty, what are your communication and HR teams doing to keep employees engaged to ensure safety, productivity and morale?